The relationship between trade and poverty for household consumables products
Reena Das Nair and Ryan Hawthorne (2006)
The markets for many household care products, such as cleaning materials, washing powder and soap, are substantially concentrated and dominated by usually one or at most two or three international FMCG firms.2 In addition to these firms, there is also at least one local firm producing detergents and washing powder for retailers, to be sold as retailer-branded products. There are a growing number of smaller firms that supply detergents to the informal sector and to the independent wholesalers. These smaller players usually produce non-branded products and sell them at low prices. There are also some imports of products whose brands are not particularly strong SA, which have been successful in the low-income market.